Generating Leads For Your Network Marketing Business

It used to be that the only network marketers who generated their own leads were the ones with lots of money. These guys placed ads in magazines, and took out full-page ads in newspapers, and even ran some radio spots. Generating leads in those days meant spending a lot of money--money that the beginning network marketer didn't have.

For most of us, our leads came from lists we bought from companies who generated opportunity leads. Typically, you'd buy 500 or so leads a month.

Or, you could throw "parties" and invite your soon-to-be-former friends over and surprise them with a presentation from your upline. Those were always fun. Everybody thought it was just a bunch of friends getting together for a good time, and suddenly they're being hit with a sales pitch. Oh, the embarassment.

Today, however, all successful network marketers generate their own leads. That's just how it's done. Sure, you occasionally run upon a dinosaur still making his names list or cold calling people, but the truly successful have taken the time to learn how to do it themselves.

The good news is that there is a ton of information online about the correct way to generate high quality leads.