For years my employer provided free soft drinks to its employees and customers. It seemed like a nice setup until people starting abusing it.
Now we've got a Coke machine. Seventy-five cents a pop. If I want a soft drink, now I've got to walk across the parking lot and spend my hard-earned cash. But you know what?
It tastes better. I know it sounds ridiculous. I mean, it's the exact same stuff, right? I don't think there's a separate formula for Mountain Dew that goes in a machine, and one that goes on a store shelf. Yet I can taste the difference.
I know this is purely psychological.
It reminds me of all the "Absolutely Free" programs out there. I've tried several of them, and have gotten exactly what I paid for them. That's why I have no trouble forking out good money for a program I feel has a solid potential. I look at it as an investment.
A couple such programs are Ann Sieg's The Renegade Network Marketer and Mike Dillard's Magnetic Sponsoring. They cost $67.00 and $40.00 respectively, but both have made me many times that amount. They continue bringing me money even today.
I've recently begun a project that at first glance appears to be "free." This project takes up a lot of time, however, so "free", in this instance, is a relative term. Still, I see a potential for profit, so I'll see how it goes. I'll keep you posted.
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